Building & Running a Successful Research Business: A Guide for the Independent Information Professional

Bates, Mary Ellen

ISBN 10: 0910965625 / ISBN 13: 9780910965620

Published by Information Today, Inc., 2003

Very Good condition. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner's name, short gifter's inscription or light stamp. Seller Inventory # U11A-05162

Synopsis:

"Online research is one of the hottest work-from-home business opportunities of the decade, and this handbook provides the information necessary to launch, manage, and build a successful research business. Explained is every step of the process including getting started, running the business, marketing, and researching. The important question of ôis this business right for you?ö is addressed in detail, as are how to close the sale, managing clients, promoting services on the web, and tapping into powerful information sources beyond the web. Also provided are a description of the types of research independent information professionals are expected to provide and surveys of the online and offline tools necessary to build expertise and ensure a satisfied clientele."

Synopsis: In this how-to guide for information brokers, Bates (a business researcher) offers advice for those interested in starting and running an independent research firm. She explains every aspect of the project, from starting the business and attracting clients, to conducting research. Annotation (c) Boo

Bibliographic Details

Title: Building & Running a Successful Research ...
Publisher: Information Today, Inc.
Publication Date: 2003
Binding: Soft cover
Condition: Very Good