Broadcast Writing: Principles and Practices

Walters, Roger L

ISBN 10: 0070680310 / ISBN 13: 9780070680319

Published by McGraw-Hill Humanities/Social Sciences/Languages, 1994

About this Item

Seller Inventory # R5-40002f

Bibliographic Details

• Title: Broadcast Writing: Principles and Practices
• Publisher: McGraw-Hill Humanities/Social Sciences/Languages
• Publication Date: 1994
• Language: English
• ISBN 10: 0070680310
• ISBN 13: 9780070680319
• Binding: Hardcover
• Edition: 2nd Edition
• Condition: As New

About this title

Synopsis

Broadcast Writing is a well-received, successful text that has been recommended by the Broadcast Educators Association in its suggested syllabus for courses covering all areas of writing for broadcast including: script writing, news writing and copywriting. The second edition contains expanded material on ethics and careers and has been redesigned so that sample scripts and storyboards will be easier for students to read and comprehend.

Book Description

This book is a revision of the successful and well-received first edition that offered coverage of all areas of broadcast writing, including newswriting, scriptwriting, and copywriting. Already highly recommended by the Broadcast Educators Association, this edition builds on that success to bring readers even stronger coverage of broadcast writing. This edition offers more material on ethics and careers, and parts of the book is redesigned to increase clarity of such things as sample scripts and storyboards--making them easier to be read and understood.