Brand Romance: Using the Power of High Design to Build a Lifelong Relationship with Your Audience
Language: English
Published by Palgrave Macmillan UK, 2013
- Hardcover
- New
Condition: New
£ 42.66
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Add to basketItem description from seller
Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Yasushi Kusume is Vice President of Brand Design Identity and Experience for Electrolux Group Design and a brand design and design identity expert. His responsibilities include the on-going orchestration and creation process of the design identity for all t.
Seller Inventory # 458450792
- Title
- Brand Romance: Using the Power of High Design to Build a Lifelong Relationship with Your Audience
- Author
- Y. Kusume|N. Gridley
- Publisher
- Palgrave Macmillan UK
- Publication year
- 2013
- Condition
- New
- Binding
- Gebunden
- Language
- English
- ISBN 10
- 1137369000
- ISBN 13
- 9781137369000
"Synopsis" may belong to another edition of this title.
About the Author
Neil Gridley is a Design and Innovation Consultant working with businesses at all stages of growth. He has over 20 years experience in consultancy and international business, including user centred design and brand development at Philips, design management at Tesco and as a programme development leader at the UK's national strategic body for design, the Design Council. He has developed successful products, brands and services across industries and sectors, for businesses ranging from start-ups through to global corporations. He is a highly regarded practitioner and often asked to speak on the role of design in business at events, especially through his connections with the Design Council and their Design Leadership Programme.
"About the title" may belong to another edition of this title.
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