Brain Darts: The Advertising Design of Turkel Schwartz & Partners
Language: English
Published by Rockport Pub, 1999
- Hardcover
- New
Condition: New
£ 77.23
Quantity: 1 available
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- Title
- Brain Darts: The Advertising Design of Turkel Schwartz & Partners
- Author
- Turkel Schwartz & Partners (Firm); Bruce Turkel
- Publisher
- Rockport Pub
- Publication year
- 1999
- Condition
- New
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 1564965651
- ISBN 13
- 9781564965653
Simple, powerful, often humorous messages break through the clutter and stick in the minds of the people we aim them at.
We call this kind of communication Brain Darts - the simplest, most-powerful messages that talk to our consumers in a way that they'll understand, appreciate, remember, and act on.
Easy? No.
Exciting? Certainly.
Successful? Absolutely.
Come take a trip through this book and look at some of the brain darts we've created over the last 15 years.
"Synopsis" may belong to another edition of this title.
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