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Bibliographic Details

Title: BlogBuster : Gagner de l'Argent avec un Blog
Publisher: Jean-Baptiste Viet
Publication Date: 2014
Language: French
ISBN 10: 2954974915
ISBN 13: 9782954974910
Binding: Soft cover
Condition: very good

About this title

Synopsis

Besoin d'aide pour cr�er un blog de qualit� ? Vous voulez augmenter vos visites et les revenus g�n�r�s par votre blog ? Ne perdez plus une minute et lisez tout de suite BlogBuster : Gagner de l'Argent avec un Blog.

BlogBuster s'adresse aux blogueurs d�butants et confirm�s qui souhaitent savoir comment faire conna�tre leur blog et gagner de l'argent avec, dans le respect du cadre l�gal.

Jean-Baptiste Viet, responsable marketing au portail Orange.fr, blogueur et entrepreneur sur Jeanviet.info, explique dans ce livre comment il a r�ussi pendant 3 ann�es cons�cutives � g�n�rer sur son blog plus de 300 000 visiteurs uniques M�diam�trie//NetRatings / mois et plus de 3 000 € de revenus publicitaires / mois.

L'ambition de cet ouvrage est d'apporter au lecteur de fa�on didactique, acc�l�r�e et accessible tous les savoir-faire d'un responsable marketing Internet : gestion de projet, ergonomie, design, HTML, analytics, r�f�rencement naturel, community management, cr�ation d'entreprise, droit d'Internet, publicit� en ligne.

Le blogueur n�ophyte adepte des plateformes Blogger ou Tumblr trouvera plein de bons conseils pratiques pr�ts � l'emploi qui l'aideront � am�liorer l'ergonomie et la visibilit� de son blog.

Le blogueur confirm�, habitu� � travailler avec WordPress, en suivant les conseils d'optimisation SEO, SMO, AdSense, WebPerf et en se plongeant ensuite dans le code HTML et les r�glages avanc�s de WordPress pourra augmenter sensiblement son audience et ses revenus publicitaires.

Chaque chapitre du livre a �t� construit pour apprendre quelque chose de concret � la fin et exploitable directement sur votre site Internet ou sur votre blog. Voici les th�mes abord�s dans l'ouvrage :

Partie 1 : Cr�er un blog

01. La place des blogs sur Internet
02. R�diger un brief cr�atif
03. Choisir une plateforme de blog
04. Choisir le bon nom de domaine
05. Choisir un h�bergement chez OVH
06. Installer un blog WordPress chez OVH
07. Ergonomie et structuration d'un blog
08. Comment personnaliser son design ?
09. Comment avoir un blog qui se charge vite ?

Partie 2 : Faire conna�tre son blog

10. C'est quoi un BlogBuster ?
11. Mesurer l'audience de son blog
12. �crire des articles de qualit�
13. Comment cr�er une communaut� ?
14. R�f�rencer son blog sur Google
15. Comment diffuser son blog sur mobile
16. Comment �tre visible sur les r�seaux sociaux ?
17. Comment cr�er une newsletter ?
18. Comment r�diger un tutoriel efficace ?

Partie 3 : Gagner de l'argent avec son blog

19. Comment mon�tiser son audience
20. Gagner de l'argent avec AdSense
21. Augmenter son audience et ses revenus
22. Gagner de l'argent avec Amazon
23. Gagner de l'argent avec YouTube
24. Comment cr�er une micro-entreprise ?
25. Vos obligations comptables et fiscales
26. Droits et obligations l�gales du blogueur
27. Comment Jeanviet.info est devenu un BlogBuster ?

About the Author

Jean-Baptiste Viet est un digital native, n� le 6 octobre 1981, qui est tomb� dans la marmite de l'informatique et des nouvelles technologies avant m�me de savoir lire et �crire.

Il a exp�riment� toutes les machines (MO6, Amstrad, Atari ST, Minitel, PC, Alphapage, Nokia 3310, Android, iPad, Kindle) et a connu tous les d�bits (1,2 k, 14 k, 28 k, 512 k, 2 M, 8 M, 100 M bits/s).

Depuis 2005, il gagne sa vie gr�ce � Internet. Le jour, il est responsable marketing au portail Orange.fr. La nuit, il anime le blog Jeanviet.info, un guide Web et multim�dia gratuit accessible � toute la famille.

"About this title" may belong to another edition of this title.

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