The Big Switch: Rewiring the World, from Edison to Google

Nicholas Carr

ISBN 10: 039334522X / ISBN 13: 9780393345223

Published by W. W. Norton & Company, 2013

[ No Hassle 30 Day Returns ][ Ships Daily ] [ Underlining/Highlighting: NONE ] [ Writing: NONE ] [ Edition: first ] Publisher: W. W. Norton & Company Pub Date: 6/10/2013 Binding: Paperback Pages: 304 first edition. Seller Inventory # 6706485

Synopsis:

In this eye-opening look at the new computer revolution and its consequences, Nicholas Carr explains why computing is changing and what this means for all of us. A hundred years ago, companies stopped producing their own power and plugged into the newly built electric grid. The cheap power pumped out by electricity providers not only changed how businesses operated but also brought the modern world into existence. Today a similar revolution is under way as companies dismantle their private computer systems and tap into rich services delivered over the Internet. Computing is turning into a utility. The shift is remaking the computer industry, bringing competitors like Google to the fore and threatening traditional stalwarts like Microsoft. The effects will reach further as cheap computing changes society as profoundly as cheap electricity did. In this lucid and compelling book Carr weaves together history, economics and technology to explain the "big switch".

About the Author: Nicholas Carr is the author of Does IT Matter? The former executive editor of the Harvard Business Review, he has written for The New York Times, the Financial Times, Wired and other publications. Author blog: www.roughtype.com

Bibliographic Details

Title: The Big Switch: Rewiring the World, from ...
Publisher: W. W. Norton & Company
Publication Date: 2013
Binding: Soft cover
Condition: Fair