Big Data in Practice: How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results
Language: English
Published by Wiley, 2016
- Hardcover
- Used

Seller: Campus Bookstore, Denton, TX, U.S.A.Campus Bookstore
AbeBooks seller since August 2, 2006
Condition: Used - Good
£ 3.84
Quantity: 2 available
Add to basketItem description from seller
May contain highlighting/underlining/notes/etc. May have used stickers on cover. Access codes and supplements are not guaranteed to be included with used books. Ships same or next day. Expedited shipping: 3-5 business days, Standard shipping: 4-14 business days.
Seller Inventory # mon0000186884
- Title
- Big Data in Practice: How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results
- Author
- Marr, Bernard
- Publisher
- Wiley
- Publication year
- 2016
- Condition
- Good
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 1119231388
- ISBN 13
- 9781119231387
The best-selling author of Big Data is back, this time with a unique and in-depth insight into how specific companies use big data.
Big data is on the tip of everyone's tongue. Everyone understands its power and importance, but many fail to grasp the actionable steps and resources required to utilise it effectively. This book fills the knowledge gap by showing how major companies are using big data every day, from an up-close, on-the-ground perspective.
From technology, media and retail, to sport teams, government agencies and financial institutions, learn the actual strategies and processes being used to learn about customers, improve manufacturing, spur innovation, improve safety and so much more. Organised for easy dip-in navigation, each chapter follows the same structure to give you the information you need quickly. For each company profiled, learn what data was used, what problem it solved and the processes put it place to make it practical, as well as the technical details, challenges and lessons learned from each unique scenario.
- Learn how predictive analytics helps Amazon, Target, John Deere and Apple understand their customers
- Discover how big data is behind the success of Walmart, LinkedIn, Microsoft and more
- Learn how big data is changing medicine, law enforcement, hospitality, fashion, science and banking
- Develop your own big data strategy by accessing additional reading materials at the end of each chapter
"Synopsis" may belong to another edition of this title.
About the Author
BERNARD MARR is a bestselling business author, keynote speaker and consultant in Big Data analytics and enterprise performance. He is one of the world's most highly respected thought leaders on data in business and regularly helps major companies and governments gain better insights from their data. Bernard is a frequent contributor to the World Economic Forum, writes a regular column for Forbes, and is recognized by LinkedIn as one of the world's top 5 business influencers. He is the author of numerous books including Big Data (winner of the Futures Category at the CMI Management Book of the Year Awards 2016), Big Data for Small Business For Dummies and Key Business Analytics.
"About the title" may belong to another edition of this title.
Campus Bookstore
Denton, TX, U.S.A.
AbeBooks seller since August 2, 2006
Shipping rates within U.S.A.
| Item | 5 to 14 business days | 3 to 6 business days |
|---|---|---|
| First item | £ 2.98 | £ 5.96 |
Payment methods
Seller's business information
CBSTX Enterprises, Inc
CBSTX, Inc, 1314 W Hickory St
Denton, TX U.S.A. 76201
Terms of sale
We guarantee the condition of every book as it's described on the Abebooks web sites. If you're dissatisfied with your purchase (Incorrect Book/Not as Described/Damaged) or if the order hasn't arrived, you're eligible for a refund within 30 days of the estimated delivery date, as per the Abebooks Return Policy. If you have any questions, please use the [Ask bookseller a question] link to contact us and we'll respond within 2 business days.
Please include the Order # in the return. Campus Bookstore is dedicated to customer satisfaction and we appreciate your patronage.
Thank You,
Campus Bookstore
Right of withdrawal
If you are a consumer you can withdraw from the contract in accordance with the following. Consumer means any natural person who is acting for purposes which are outside his trade, business, craft or profession.
Information regarding the right of withdrawal
Statutory right to withdraw
You have the right to withdraw from this contract within 14 days without giving any reason.
The withdrawal period will expire after 14 days from the day on which you acquire, or a third party other than the carrier and indicated by you acquires, physical possession of the last good or the last lot or piece.
To exercise the right of withdrawal, electronically fill in and submit a clear statement on our website, under "My Purchases" in "My Account". We will communicate to you an acknowledgement of receipt of such a withdrawal on a durable medium (e.g. by e-mail) without delay.
To meet the withdrawal deadline, it is sufficient for you to send your communication concerning your exercise of the right of withdrawal before the withdrawal period has expired.
Effects of withdrawal
If you withdraw from this contract, we will reimburse to you all payments received from you, including the costs of delivery (except for the supplementary costs arising if you chose a type of delivery other than the least expensive type of standard delivery offered by us).
We may make a deduction from the reimbursement for loss in value of any goods supplied, if the loss is the result of unnecessary handling by you.
We will make the reimbursement without undue delay, and not later than 14 days after the day on which we are informed about your decision to withdraw from this contract.
We will make the reimbursement using the same means of payment as you used for the initial transaction, unless you have expressly agreed otherwise; in any event, you will not incur any fees as a result of such reimbursement.
We may withhold reimbursement until we have received the goods back, or you have supplied evidence of having sent back the goods, whichever is the earliest.
You shall send back the goods or hand them over to Campus Bookstore, Denton, Texas, U.S.A., without undue delay and in any event not later than 14 days from the day on which you communicate your withdrawal from this contract to us. The deadline is met if you send back the goods before the period of 14 days has expired. You will have to bear the direct cost of returning the goods. You are only liable for any diminished value of the goods resulting from the handling other than what is necessary to establish the nature, characteristics and functioning of the goods.
Exceptions to the right of withdrawal
The right of withdrawal does not apply to:
- The delivery of newspapers, journals or magazines with the exception of subscription contracts; and
- The supply of digital content which is not supplied on a tangible medium (e.g. on a CD or DVD) if you accepted when you placed your order that we could start to deliver it, and that you could not withdraw once delivery had started.
Shipping terms
All books ship within 2 business days via the shipping speed chosen. All books are shipped either USPS Media Mail or USPS Priority Flat Rate depending upon shipping speed chosen during checkout. Please keep this in mind when choosing your shipping options.