The Behavior of Consumers Tourism
Published by Prateeksha Publications, 704, Basement Baraf Khana, Near Sindhi Colony,Raja Park, Jaipur 302004Ph: 0141-6501617, 2669093, 2669280, 2011
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Seller: Vedams eBooks (P) Ltd, New Delhi, IndiaVedams eBooks (P) Ltd
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Contents Preface 1 Consumer behaviour and tourism 2 Tour and travel agency 3 Eco tourists and their tastes 4 How economic meltdown effected tourism 5 Impact of terrorism on tourism 6 Fundamentals of transportationdestination choice 7 Tourism customers 8 Role of technology 9 Behaviour of tourism promotion 10 Nature of tourism career Index The book provides an international perspective on consumer behaviour in tourism through the use of numerous examples and case studies drawn from a range of different regions of the world an exploration of national differences in consumer culture the dissemination of research findings and concepts from a number of different regions of the world From this book readers will understand and learn the needs and preferences of tourists and how to investigate the process of destination and product selection to help provide customers with products and services that will best meet their needs The Behavior of Consumers Tourism will give Professionals professors and researchers in the field up-to-date insight and information on trends happenings and findings in the international hospitality business arena Great resources for educators this book is complete with learning objective and concept definitions jacket 240 pp.…
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Bibliographic details
- Title
- The Behavior of Consumers Tourism
- Author
- S.P. Bhardwaj
- Publisher
- Prateeksha Publications, 704, Basement Baraf Khana, Near Sindhi Colony,Raja Park, Jaipur 302004Ph: 0141-6501617, 2669093, 2669280
- Publication year
- 2011
- Dust jacket
- Dust Jacket Included
- Binding
- Hardcover
Vedams eBooks (P) Ltd
New Delhi, India
AbeBooks seller since January 30, 2009
Shipping rates from India to U.S.A.
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