Back to the Future of Marketing : Provolve or Perish

Language: English

Published by Authorhouse, 2014

1482898160 / 9781482898163

  • Softcover
  • New
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Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH

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Softcover

Condition: New

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Item description from seller

nach der Bestellung gedruckt Neuware - Printed after ordering - Based on the author's past and present professional experiences, this book takes readers on a journey to the future of retail marketing after thoroughly examining and dissecting a number of theoretical, yet highly relevant and plausible scenarios as to the evolution of marketing and its various disciplines. Using the advent of technology as the catalyst for the cataclysmic changes professed in his book, together with a series of real-life examples most marketeers and PR professionals would find easy to associate and empathise with, his writing resonates with anyone having the faintest of interests in shopping as a consumer, albeit focusing heavily on the retail and marketing sectors from a professional career standpoint.Readers who service the PR industry will find it irresistible, marketeers will certainly be thought-provoked and challenged while retailers may find it riveting, familiar, insightful and informative. With strong and creative analogies from the world of football, readers with an interest in the sport will attain higher levels of message comprehension and literally satisfaction. Straddling between fact and fiction as it seamlessly and effortlessly oscillates between business and football narratives, his writing brings to life an exciting new genre of book that deserves your attention.

Seller Inventory # 9781482898163

Title
Back to the Future of Marketing : Provolve or Perish
Author
Georgios Kotsolios
Publisher
Authorhouse
Publication year
2014
Condition
Neu
Binding
Taschenbuch
Language
English
ISBN 10
1482898160
ISBN 13
9781482898163
Item weight
94 grams
Dimensions
216x140x4 mm

AHA-BUCH GmbH

Einbeck, Germany

5-star seller

AbeBooks seller since August 14, 2006

Shipping rates from Germany to U.S.A.

Item30 to 40 business days7 to 14 business days
First item£ 51.95£ 60.55
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Das Unternehmen AHA-BUCH GmbH: Seit der Gründung von AHA-BUCH im Juli 2005 ist unser Hauptziel, zufriedenen Kunden so schnell und so preisgünstig wie möglich ihren Bücherwunsch zu erfüllen. Unsere Firma beschäftigt 16 Mitarbeiter, die nur ein Ziel kennen: den Kunden und seine Wünsche! Auf über 3700 m2 Fläche haben wir über 100.000 Bücher, Modernes Antiquariat und Spiele auf Lager.

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AHA-BUCH GmbH

Garlebsen 48
Einbeck, Germany 37574