Artificial Intelligence in the Cultural and Creative Sectors
Language: English
Published by Taylor and Francis Ltd, GB, 2025
- Hardcover
- New
Seller: Rarewaves.com USA, London, London, United KingdomRarewaves.com USA
AbeBooks seller since June 11, 2025
Condition: New
£ 251.81
Quantity: Over 20 available
Add to basketItem description from seller
This book explores how AI is redefining the creative and cultural sectors, reshaping how content is produced, distributed, experienced, and managed. Spanning areas such as publishing, heritage, music, performance, and design, the book offers the first comprehensive, interdisciplinary examination of AI's impact across these diverse sectors as technologies become increasingly embedded in both creative and operational processes.
Seller Inventory # LU-9781032835204
- Title
- Artificial Intelligence in the Cultural and Creative Sectors
- Author
- Marta Massi
- Publisher
- Taylor and Francis Ltd, GB
- Publication year
- 2025
- Condition
- New
- Binding
- Hardback
- Language
- English
- ISBN 10
- 1032835206
- ISBN 13
- 9781032835204
- Item weight
- 720 grams
This book explores how AI is redefining the creative and cultural sectors, reshaping how content is produced, distributed, experienced, and managed. Spanning areas such as publishing, heritage, music, performance, and design, the book offers the first comprehensive, interdisciplinary examination of AI’s impact across these diverse sectors as technologies become increasingly embedded in both creative and operational processes.
"Synopsis" may belong to another edition of this title.
About the Author
Marta Massi, PhD, is an Assistant Professor at Athabasca University, Canada. She previously held positions as Assistant Professor at Università Cattolica del Sacro Cuore and Trent University, and as Lecturer at McGill University. Her research focuses on consumer behavior, arts marketing, and branding. Her work has been published in leading journals such as Psychology & Marketing, International Journal of Market Research, Journal of Strategic Marketing, and Journal of Business & Industrial Marketing. Most recently, she edited the Routledge volume Digital Transformation in the Cultural and Creative Industries: Production, Consumption and Entrepreneurship in the Digital Economy and Sharing.
Marek Prokůpek is an Associate Professor in Arts Management at KEDGE Arts School at KEDGE Business School in France, where he is also a member of the Creative Industries & Culture Research Centre. His research interests lie primarily in the areas of innovative business models of arts and cultural organizations, museum fundraising and philanthropy and its ethical challenges, and the art market.
Alessandra Ricci is Fellow of Marketing Management at SDA Bocconi School of Management. She has previously worked as a postdoctoral research fellow at IULM University, Milan, and held teaching and research positions at Bocconi University, the University of Gastronomic Sciences in Pollenzo, and the Catholic University of the Sacred Heart of Milan. Her research focuses on the high-end sector―including artisanship, luxury, and Made-in-Italy―through the lenses of marketing, sustainability, and value creation. She also has professional expertise in cultural heritage management and tourism.
Maria Carmela Ostillio is an Associate Professor of Marketing and Sales at SDA Bocconi. She directs the Brand Academy and has led research projects in branding, marketing, and corporate communications. Her expertise includes brand management, direct marketing, and marketing information systems.
"About the title" may belong to another edition of this title.
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