The Art of Framing: Managing the Language of Leadership

Gail T. Fairhurst; Robert A. Sarr

ISBN 10: 0787901814 / ISBN 13: 9780787901813

Published by Jossey-Bass Inc Pub, 1996

May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0787901814I4N00

Synopsis:

Learn the language of persuasion How does a leader get others to see things the way he or she sees them? These authors assert that one of the most powerful ways is through the precise use of language. Looking beyond the world of business to politics, entertainment, sports, and education, The Art of Framing presents dozens of real-life examples to illustrate how leaders gain support for their vision and inspire prompt action in their constituents by skillfully using language to frame events, ideas and goals at every opportunity. Using these proven technique, you can enjoy the same results.

About the Author: GAIL T. FAIRHURST is professor and head of the Department of Communication at the University of Cincinnati and has consulted with numerous organizations, including General Electric, the Kroger Company, and Children's Hospital of Cincinnati. She has published widely in management, organizational, and communication journals. ROBERT A. SARR is chairman and general manager of Santa Fe Southern Railway, Inc. His indepAndent management consulting clients include Colgate--Palmolive, Procter & Gamble, and the Girl Scouts of America. Specializing in the creation of high--performance systems, he has also consulted in Japan, the Philippines, and Europe.

Bibliographic Details

Title: The Art of Framing: Managing the Language of...
Publisher: Jossey-Bass Inc Pub
Publication Date: 1996
Binding: Paperback
Condition: Very Good
Dust Jacket Condition: No Jacket