The Art of the Click: How to Harness the Power of Direct-Response Copywriting and Make More Sales (Paperback or Softback)
Language: English
Published by Harriman House 10/1/2018, 2018
- Softcover
- New
Seller: BargainBookStores, Grand Rapids, MI, U.S.A.BargainBookStores
AbeBooks seller since January 23, 2002
Condition: New
£ 17.78
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Add to basketItem description from seller
The Art of the Click: How to Harness the Power of Direct-Response Copywriting and Make More Sales.
Seller Inventory # BBS-9780857196941
- Title
- The Art of the Click: How to Harness the Power of Direct-Response Copywriting and Make More Sales (Paperback or Softback)
- Author
- Fisher Glenn
- Publisher
- Harriman House 10/1/2018
- Publication year
- 2018
- Condition
- New
- Book Type
- Book
- Binding
- Paperback or Softback
- Language
- English
- ISBN 10
- 0857196944
- ISBN 13
- 9780857196941
- Item weight
- 0.62 pounds
Every business making sales online is engaged in a battle to get customers to click. More clicks equals more sales equals a more successful business.
How do you write copy that will encourage more people to buy from you? How do you persuade customers over the line to make that final buying decision? What is The Art of the Click?
The answer lies in the power of direct-response copywriting.
In this entertaining and highly readable guide, copywriting expert Glenn Fisher boils down over a decade of experience to present a huge array of techniques, tactics and industry secrets to improve your copywriting, get more clicks... and ultimately, get more sales.
You will discover:
- The single thing every great writer must do if they want to improve.
- How anyone can learn to write a headline that will stop all potential customers in their tracks.
- Where to find inspiration and how to feed ideas.
- How you can get a customer physically nodding along with every word you write.
- How to avoid waffle and make your copy more succinct.
- How you can write irresistible offers than no one can refuse.
- And much more!
Pick up The Art of the Click now to improve your copywriting. You'll soon be wondering how you ever made a sale without it...
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About the Author
"About the title" may belong to another edition of this title.
BargainBookStores
Grand Rapids, MI, U.S.A.
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