Application of Electronic Tourism in Developing Countries : Tools for Empowering Consumers and Small Service Providers in Tourism Value Chain

Language: English

Published by LAP LAMBERT Academic Publishing, 2010

3838369149 / 9783838369143

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Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH

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nach der Bestellung gedruckt Neuware - Printed after ordering - Globally, tourism value chains for distribution of information as well as transactions flows are increasingly converging to the Internet, implying that destination, especially those in developing countries, must improve their information and communication technology capacity if they are to benefit optimally from tourism. The book examines the extent of utilisation of the Internet technologies and free and open source software in Tanzania tourism system as representative of a number of developing countries. It is revealed, through a combination of research methodologies, that practically all players in the value chain employed various types of information technologies, albeit at different levels. It is concluded that sufficient levels of web skills including the ability to conduct effective web analytics, right information culture and appropriate macro policies are prerequisites if destinations in developing countries such as Tanzania are to harness the potential of eTourism.…

Seller Inventory # 9783838369143

Title
Application of Electronic Tourism in Developing Countries : Tools for Empowering Consumers and Small Service Providers in Tourism Value Chain
Author
Faustin Kamuzora
Publisher
LAP LAMBERT Academic Publishing
Publication year
2010
Condition
Neu
Binding
Taschenbuch
Language
English
ISBN 10
3838369149
ISBN 13
9783838369143
Item weight
399 grams
Dimensions
220x150x16 mm

AHA-BUCH GmbH

Einbeck, Germany

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