American Still Life: The Jim Beam Story and the Making of the World's #1 Bourbon

Pacult, F Paul

56 ratings by Goodreads

Language: English

Published by Wiley, 2003

0471444073 / 9780471444077

  • Hardcover
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Seller: Michael Patrick McCarty, Bookseller, New Castle, CO, U.S.A.Michael Patrick McCarty, Bookseller

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Hardcover

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Item description from seller

American Still Life tells the intertwined true stories of America's favorite whiskey and the family dynasty that produces it to this very day. Jim Beam is the world's top-selling bourbon whiskey, with sales of over five million cases per year. Not a day has passed in the 207 years of Jim Beam's existence when a Beam family member has not been master distiller. Dedicated to quality, and dedicated to the family legacy, the Beams have shepherded their particularly American spirit to the top of their industry. And they've done it in an industry beset by challenges, from government regulation and prohibition, to changing consumer tastes, to fierce new global competition. By creating a brand of unparalleled quality and consistency, and by tying the success of their product with the good name of the family, the Beams have established a lasting legacy as perhaps one of the greatest family business dynasties in American history. Not just a simple history of "America's native spirit" (so named by an act of Congress in 1964) or a simple family history, American Still Life is a story of business success based on quality and attention to detail, constant innovation, revolutionary branding and advertising, and adaptation to the business environment.…

Seller Inventory # SKU2010028990

Title
American Still Life: The Jim Beam Story and the Making of the World's #1 Bourbon
Author
Pacult, F Paul
Publisher
Wiley
Publication year
2003
Condition
Very Good
Dust jacket
Very Good
Binding
Hardcover
Language
English
ISBN 10
0471444073
ISBN 13
9780471444077
Item weight
20 ounces
Dimensions
6x0x9
Seller catalogs
Food

Michael Patrick McCarty, Bookseller

New Castle, CO, U.S.A.

5-star seller

AbeBooks seller since March 19, 2001

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