The Alchemy Of Growth: Practical Insights For Building The Enduring Enterprise

Baghai, Mehrdad; Coley, Steve; White, David

ISBN 10: 0738201006 / ISBN 13: 9780738201009

Published by Basic Books, 1999

Seller Inventory # 0738201006-4-36828042

Synopsis:

From experts at McKinsey & Company's world-renowned growth practice comes a highly practical, field-tested approach to initiating and sustaining growth in companies of all sizes. . Growth unleashes benefits beyond the economic. It revitalizes organizations and invigorates the people in them, creating energy, a sense of purpose, and the glow of being on a winning team. Like the alchemy of old, it seeks to transform the everyday into the exalted by means that seem little short of magical. Yet growth is often elusive, achieved at unacceptable costs, or managed in fits and starts. Based on over three years of research and application at high-performing companies around the world, The Alchemy of Growth is a comprehensive, practical approach to initiating, achieving, and sustaining profitable growthtoday and tomorrow. As the book shows, the secret is to manage business opportunities across three time horizons at once: extending and defending core businesses, building new businesses, and seeding options for the future. The Alchemy of Growth offers managers at all levels the tools and concepts for investing in the right initiatives, capabilities, and talent to propel their companies into the future.

Product Description: 250 pages. Book and Jacket appear to have hardly been read and are both in Fine condition throughout. The only exception is a small inscription to the inside page.

Bibliographic Details

Title: The Alchemy Of Growth: Practical Insights ...
Publisher: Basic Books
Publication Date: 1999
Binding: hardcover
Condition: Fair