I?m Afraid Debbie from Marketing Has Left for the Day: How to Use Behavioural Design to Create Change in the Real World
Language: English
Published by Laurence King Publishing, 2021
- Softcover
- Used
Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, IrelandKennys Bookshop and Art Galleries Ltd.
AbeBooks seller since February 27, 2001
Condition: Used - Very good
£ 6.15
Quantity: 2 available
Add to basketItem description from seller
2021. paperback. Good clean copy with some shelf wear. . . . .
Seller Inventory # KTS0042745
- Title
- I?m Afraid Debbie from Marketing Has Left for the Day: How to Use Behavioural Design to Create Change in the Real World
- Author
- M?nster, Morten
- Publisher
- Laurence King Publishing
- Publication year
- 2021
- Condition
- Very Good
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 1786279487
- ISBN 13
- 9781786279484
How to Use Behavioural Design to Create Change in the Real World
In this ground-breaking book, author Morten Münster presents a set of rules that individuals and companies can follow to bring about necessary change.
Using behavioural design and an accessible four-step method, he shows how people can be persuaded to do one thing instead of another and thereby achieve success.
By examining an array of examples drawn from business, government, various public groups and institutions he demonstrates how the rules can be learned and applied in different contexts.
"Synopsis" may belong to another edition of this title.
About the Author
"About the title" may belong to another edition of this title.
Kennys Bookshop and Art Galleries Ltd.
Galway, GY, Ireland
AbeBooks seller since February 27, 2001
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Kennys.ie is the largest exporter of books from Ireland currently exporting to approximately 100 countries around the world. Kennys Bookshop houses hundreds of thousands of books and specialises in collection development and library services, supplying booksellers and state and university libraries on a global scale including the U.S.A.,Japan and Europe. Kennys.ie is Ireland's Largest Online Bookshop.
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