Advertising & Promotion: An Integrated Marketing Communications Perspective Belch, George; Belch, Michael and Guolla, Michael

Advertising & Promotion: An Integrated Marketing Communications Perspective Belch, George; Belch, Michael and Guolla, Michael

ISBN 10: 0070939853 ISBN 13: 9780070939851
Published by McGraw-Hill Ryerson Higher Education, 2005
Language: English
Condition: New Hardcover

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