Advertising Campaign Strategy. This item is unavailable.
21 ratings by Goodreads
Language: English
Published by Cengage South-Western, 2003
- Hardcover
- Used
Seller: Better World Books, Mishawaka, IN, U.S.A.Better World Books
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Unavailable
Hardcover
Condition: Used - Good
£ 5.41
Item description from seller
Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Seller Inventory # GRP102079748
- Title
- Advertising Campaign Strategy
- Author
- Parente, Donald
- Publisher
- Cengage South-Western
- Publication year
- 2003
- Condition
- Good
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 0324271905
- ISBN 13
- 9780324271904
- Edition
- 3rd.
- Item weight
- 1.603 pounds
- Dimensions
- N/A
A comprehensive and detailed campaign guide is outlined to take students step-by-step through the advertising process. Not only does it illustrate what effective campaigns are, but also demonstrates how to successfully execute them.
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Product Description
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"About the title" may belong to another edition of this title.