Advancing Smart Tourism Through Analytics
Language: English
Published by IGI Global, 2024
- Softcover
- New
Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH
AbeBooks seller since August 14, 2006
Condition: New
£ 544.17
Quantity: 2 available
Add to basketItem description from seller
nach der Bestellung gedruckt Neuware - Printed after ordering - The tourism industry is rapidly evolving, driven by technological advancements and the increasing demand for personalized, immersive experiences. However, many businesses need help to effectively harness the power of data analytics and artificial intelligence (AI) to meet these evolving demands. The need for more understanding and expertise in utilizing AI-driven data analytics poses a significant challenge for professionals in the tourism sector, hindering their ability to drive operational efficiency and enhance decision-making. Advancing Smart Tourism Through Analytics provides a revolutionary solution to this pressing challenge. By offering a comprehensive guide that bridges the gap between data analytics, smart tourism, and AI, this book empowers scholars, practitioners, and researchers to unlock the full potential of AI in the tourism industry. With a focus on theoretical foundations and practical implementations, this book equips readers with the skills and knowledge to effectively integrate AI-driven data analytics into their business strategies. …
Seller Inventory # 9798369350898
- Title
- Advancing Smart Tourism Through Analytics
- Author
- Bindi Varghese
- Publisher
- IGI Global
- Publication year
- 2024
- Condition
- Neu
- Binding
- Taschenbuch
- Language
- English
- ISBN 13
- 9798369350898
- Item weight
- 1,415 grams
- Dimensions
- 280x216x30 mm
"Synopsis" may belong to another edition of this title.
About the Author
Dr. Sandhya H is a distinguished academician and researcher currently serving as an Assistant Professor at Christ (Deemed to be University), Bangalore. She holds a PhD in Tourism from the School of Business and Management at Christ University, Bangalore. A testament to her academic excellence, Dr. Sandhya completed her MPhil in Tourism and a Master’s in Tourism Administration (MTA) from Christ University, securing the first rank in both programs. Dr. Sandhya brings a unique blend of industry and academic experience. She has worked with Kuoni SOTC, a leading multinational tour operations company in Bangalore, gaining invaluable insights into the tourism sector. She has over seven years of teaching experience, having held positions at various prestigious colleges and institutions in Kerala. She has also contributed significantly to research, serving as a Research Associate for a Major Research Project on “Strategic Intervention of Destination Management Organizations – State of Karnataka”. Her research interests span Tourism Marketing, Destination Management, Smart Tourism, and Destination Branding. Dr. Sandhya has made substantial contributions to academic literature, with over 10 publications in Scopus-indexed journals and peer-reviewed books.
"About the title" may belong to another edition of this title.
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