Advances in Business and Management Forecasting
Language: English
Published by Emerald Publishing Limited, US, 2006
- Hardcover
- New
Seller: Rarewaves USA, HEBRON, KY, U.S.A.Rarewaves USA
AbeBooks seller since June 10, 2025
Condition: New
£ 134.93
Quantity: Over 20 available
Add to basketItem description from seller
"Advances in Business and Management Forecasting" is a blind refereed serial publication published on an annual basis. The objective of this research annual is to present state-of-the-art studies in the application of forecasting methodologies to such areas as sales, marketing, and strategic decision making. (An accurate, robust forecast is critical to effective decision making.) It is the hope and direction of the research annual to become an applications- and practitioner-oriented publication. The topics will normally include sales and marketing, forecasting, new product forecasting, judgmentally based forecasting, the application of surveys to forecasting, forecasting for strategic business decisions, improvements in forecasting accuracy, and sales response models. It is both the hope and direction of the editorial board to stimulate the interest of the practitioners of forecasting to methods and techniques that are relevant.
Seller Inventory # LU-9780762312818
- Title
- Advances in Business and Management Forecasting
- Author
- Kenneth D. Lawrence
- Publisher
- Emerald Publishing Limited, US
- Publication year
- 2006
- Condition
- New
- Binding
- Hardback
- Language
- English
- ISBN 10
- 0762312815
- ISBN 13
- 9780762312818
- Item weight
- 597 grams
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