The Adaptive Decision Maker

Language: English

Published by Cambridge University Press, GB, 1993

0521415055 / 9780521415057

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The Adaptive Decision Maker argues that people use a variety of strategies to make judgments and choices. The authors introduce a model that shows how decision makers balance effort and accuracy considerations and predicts which strategy a person will use in a given situation. A series of experiments testing the model are presented, and the authors analyse how the model can lead to improved decisions and opportunities for further research.

Seller Inventory # LU-9780521415057

Title
The Adaptive Decision Maker
Author
John W. Payne, James R. Bettman, Eric J. Johnson
Publisher
Cambridge University Press, GB
Publication year
1993
Condition
New
Binding
Hardback
Language
English
ISBN 10
0521415055
ISBN 13
9780521415057
Item weight
729 grams

Rarewaves.com UK

London, United Kingdom

5-star seller

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