Absolute Essentials of Creative Thinking and Problem Solving
Language: English
Published by Taylor and Francis Ltd, GB, 2024
Series: Book 12 of 15 - Absolute Essentials of Business and Economics
- Softcover
- New
Seller: Rarewaves.com UK, London, United KingdomRarewaves.com UK
AbeBooks seller since June 11, 2025
Condition: New
£ 29.81
Quantity: Over 20 available
Add to basketItem description from seller
This concise textbook provides a comprehensive and clear overview of the theory and practice of creative problem solving from a management perspective.The book works step by step through the creative thinking process. Beginning with theoretical frameworks, it considers ways of thinking, defining problems and structuring responses to them, techniques for generating ideas, evaluating and defining them, and finally how technology can be used within the creative problem-solving process. Pedagogical features to aid learning include objectives at the start of each chapter, further reading suggestions and practical examples.Divided into ten short chapters to suit content delivery, this textbook is designed as either core or recommended reading for advanced undergraduate, postgraduate, MBA and Executive Education students studying Creativity and Innovation, Management and Leadership and Management Skills.
Seller Inventory # LU-9780367643461
- Title
- Absolute Essentials of Creative Thinking and Problem Solving
- Author
- Tony Proctor
- Publisher
- Taylor and Francis Ltd, GB
- Publication year
- 2024
- Condition
- New
- Binding
- Paperback
- Language
- English
- ISBN 10
- 0367643464
- ISBN 13
- 9780367643461
- Item weight
- 250 grams
- Series
- Book 12 of 15: Absolute Essentials of Business and Economics
This concise textbook provides a comprehensive and clear overview of the theory and practice of creative problem solving from a management perspective.
The book works step by step through the creative thinking process. Beginning with theoretical frameworks, it considers ways of thinking, defining problems and structuring responses to them, techniques for generating ideas, evaluating and defining them, and finally how technology can be used within the creative problem-solving process. Pedagogical features to aid learning include objectives at the start of each chapter, further reading suggestions and practical examples.
Divided into ten short chapters to suit content delivery, this textbook is designed as either core or recommended reading for advanced undergraduate, postgraduate, MBA and Executive Education students studying Creativity and Innovation, Management and Leadership and Management Skills.
"Synopsis" may belong to another edition of this title.
About the Author
Tony Proctor is Emeritus Professor of Marketing at University of Chester, UK.
"About the title" may belong to another edition of this title.
Rarewaves.com UK
London, United Kingdom
AbeBooks seller since June 11, 2025
Shipping rates from United Kingdom to U.S.A.
| Item | 60 to 60 business days | 60 to 60 business days |
|---|---|---|
| First item | £ 65.00 | £ 100.00 |
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