ABC's of Type

Haley, Allan

ISBN 10: 0823000532 / ISBN 13: 9780823000531

Published by Watson-Guptill Publications, Incorporated, 1990

Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # GRP76996258

Synopsis:

Intended for graphic designers, this text provides specialist information on typefaces. "ABC'S of Type", is a compilation of articles that originally appeared in "Step-By-Step Graphics" magazine. The book features 20 of the most popular type families, including Helvetica, Palatino, and Times Roman. It pin-points the "ABC'S" of each face under the headings "Attributes", "Background", and "Considerations for Use". Under "Attributes", Haley describes the distinguishing features of each face. "Background" provides interesting historical information about the various type styles, and "Consideration for Use" shows how each face is best used. Written in an informal but informative manner, this book is sure to become a reference resource for every graphic designer's worktable. The author Allan Haley, is the executive Vice President of International Typeface Corp. The author of "Phototypography", Haley is a regular contributor to "Step-By-Step Graphics" and "U & lc".

Bibliographic Details

Title: ABC's of Type
Publisher: Watson-Guptill Publications, Incorporated
Publication Date: 1990
Binding: Hardcover
Condition: Good
Edition: First Edition first Printing.