Items related to SENSEMAKING: Leadership by Purpose: STRATEGIC COMMUNICATION...

SENSEMAKING: Leadership by Purpose: STRATEGIC COMMUNICATION FOR A WORLD OF EXPONENTIAL COMPLEXITY - Softcover

Neves, Ricardo Oliveira

 
9798720758165: SENSEMAKING: Leadership by Purpose: STRATEGIC COMMUNICATION FOR A WORLD OF EXPONENTIAL COMPLEXITY
Softcover
ISBN 13: 9798720758165
Publisher: Independently published, 2021

Synopsis

Forget command and control management and the alpha male leadership model! In a world where the “new normal” is the incessant demand for transformation, organizations fundamentally need leaders who support the development of their employees in pursuit of their life purpose. The crisis is everyday in a world of permanence of volatility, uncertainty, complexity, ambiguity, that is, the so-called VUCA world - the world of exponential complexity. In his seventh book, Ricardo Oliveira Neves, social entrepreneur, Ashoka fellow, marketing and strategic communication consultant, presents a current view of theory and practice that recognizes the centrality of the term “Sensemaking” and how organizational leadership should use strategic communication in a time of changing systems and transforming the global mindset.

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Publisher
Independently published
Publication date
2021
Language
English
ISBN 13 
9798720758165
Binding
Paperback
Number of pages
238