This book describes the nature and scope of the services marketing, Service Design and Service Delivery, Service & Quality Development, Integrated Services Marketing&Customer Relationship Management.this book will be useful for 2nd MBA students and PGDBM students.
"synopsis" may belong to another edition of this title.
Seller: California Books, Miami, FL, U.S.A.
Condition: New. Print on Demand. Seller Inventory # I-9798654253354