Modern Management Science Practices in the Age of AI (Advances in Business Strategy and Competitive Advantage) - Softcover

Softcover

ISBN 13: 9798369367216

Publisher: Business Science Reference, 2024

Synopsis

Management has always been a multifaceted and continuously changing aspect of the business world. Today, with the introduction of revolutionary technology, working environments, and new individual attitudes, it is essential to understand more information than ever. A comprehensive knowledge of the interworking of accounting, behavior, decision making, strategy, data, marketing, and revenue management is a must for any manager to act as efficiently and effectively as possible. Modern Management Science Practices in the Age of AI offers a thorough and interdisciplinary exploration of management, addressing key aspects such as challenge resolution, strategic planning, execution, and performance measurement. It refines and transforms organizational operations across various sectors including public, private, and civil society. Drawing on insights from global scholars, researchers, and practitioners, the volume provides a rich collection of contemporary knowledge that is invaluable for both academics and practitioners. By integrating these diverse fields, the book equips both researchers and organizational managers with the tools needed to adapt and thrive in a rapidly evolving environment.

About this title

About the Authors

Kittisak Wongmahesak lectures at North Bangkok University's Faculty of Political Science and directs the Association of Legal & Political Studies. He is also a Research Fellow at Shinawatra University in Thailand and Universiti Sultan Zainal Abidin in Malaysia. His academic influence also extends to Indonesia, where he holds roles such as Adjunct Professor at Sekolah Tinggi Ilmu Administrasi Abdul Haris and various other Indonesian universities, including Universitas Muhammadiyah Sinjai, Makassar, and Sidenreng Rappang. He has served as a Full Professor of Public Administration at Huanghe Business School, Henan University of Economics and Law in China, and University of City Island, Cyprus. Furthermore, he was an Adjunct Researcher at Vietnam’s Ton Duc Thang University and Duy Tan University.

Nattharawee Phongkraphan earned a bachelor degree in Marketing and a master degree in Accounting from Sripatum University, Thailand. She holds a Ph.D. in Natural Resources and Environmental Management from Yala Rajabhat University, Thailand. She currently is a lecturer at the Faculty of Management Sciences, Yala Rajabhat University. Her areas of expertise are accounting research, profit planning and control, and auditing.

Nutnapha Lekhawichit earned a bachelor degree in Management and a master degree in International Business Management from Siam University, Thailand. She holds a Ph.D. in Management from Rajamangala University of Technology Thanyaburi, Thailand. She currently is a lecturer at the Faculty of Management Sciences, Yala Rajabhat University, Thailand. Her areas of expertise are marketing, business management, organizational management, international management, sustainable business, and local enterprise development.

Edition details

• Publisher: Business Science Reference
• Publication date: 2024
• Language: English
• ISBN 13: 9798369367216
• Binding: Paperback
• Number of pages: 443
• Editor: Wongmahesak Kittisak, Phongkraphan Nattharawee, Lekhavichit Nuchnapha