Innovative and Diplomatic Methodologies in Economics, Management, and Government (Advances in Finance, Accounting, and Economics) - Softcover

 
9798369361214: Innovative and Diplomatic Methodologies in Economics, Management, and Government (Advances in Finance, Accounting, and Economics)

Synopsis

A guide for academic scholars seeking to navigate the complexities of modern global challenges. Through a diverse array of perspectives and insights, it illuminates the synergies between diplomacy, innovation, economics, management, and government.

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About the Author

Ricardo Marcão , PhD, MBA, PMP, is a global expert in Project Management, Strategy, Finance, and Healthcare Innovation, with experience in Pharma, MedTech, IT, and Professional Services. He is Chairman of ICoE Portugal at SCIP, Senior PM at Feedzai, and Professor at ISLA Santarém - Polytechnic University. His work spans Grand Strategy, Democracy, and International Relations, focusing on how geopolitics and competitive intelligence shape global business. He has led major transformations, implemented gamification for engagement and sales, and introduced a risk control model that improved project margins by 20%. From 2022–2023, he led global CRM projects for top pharma firms. Currently combating fraud, Ricardo is also an academic, editor, and speaker, with several books on strategy and innovation. As coordinator of MBA and graduate programs at ISLA Santarém, he develops future leaders at the intersection of business and technology.

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