Ethical Consumption and Responsible Innovation in Fashion Through AI - Hardcover

Hardcover

ISBN 13: 9798337372006

Publisher: Igi Global Scientific Publishing, 2026

Synopsis

AI in the fashion industry reshapes how clothing is designed, produced, marketed, and consumed. Amid growing concerns about environmental degradation, labor exploitation, and overconsumption, AI presents both opportunities and ethical challenges for fostering sustainable and responsible fashion practices. From optimizing supply chains and reducing waste to enabling transparent sourcing and personalized consumption, AI-driven innovation could align technological progress with ethical consumption. However, questions surrounding data ethics, algorithmic bias, and accountability highlight the need for responsible innovation. Exploring ethical consumption and innovation may further reveal how technology can be leveraged for social and environmental responsibility. Ethical Consumption and Responsible Innovation in Fashion Through AI explores how AI reshapes consumer behavior, analyzing the role of recommender systems, chatbots, resale platforms, fast fashion e-commerce, and immersive fashion experiences in influencing how consumers discover, choose, and consume fashion. It examines efforts to make intelligent technology in fashion sustainable, from algorithmic personalization to the environmental implications of digital fashion. This book covers topics such as ethics and law, sustainable development, and environmental science, and is a useful resource for business owners, engineers, academicians, researchers, and scientists.

About this title

About the Authors

Kamel Mouloudj is a Professor in the College of Economics at the University of Medea in Algeria. His research primarily focuses on predicting individual behavior across various contexts, including customer interactions, employee dynamics, and student engagement. He earned his Bachelor of Science in Commercial Sciences and his Master's in Marketing from the University of Blida, followed by a Doctorate in Marketing from the University of Algiers 3. With over 19 years of teaching experience, he has published more than 45 research papers. Prof. Mouloudj has also participated in three significant research projects at the University of Medea, concentrating on industrial marketing, energy, and green start-ups. Since 2019, he has served as the Chair of the Doctoral Training Committee in the Department of Commercial Sciences and continues in this role through 2026.

Luzia Arantes as a PhD in Applied Psychology from the University of Minho, Portugal, in addition, she is doing a PhD in Marketing and Strategy at the same institution. She is currently a researcher at Ekonomikas un Kulturas Augstskola (Serbia) and a lecturer at Polytechnic University of Cávado and Ave and at University of Aveiro, Portugal. He has published book chapters at IGI Global on marketing, tourism, consumer behavior, sustainability and artificial intelligence, as well as the book entitled "Regenerative tourism for social development". She has published in the Journal of International Journal of Marketing, Corporate Social Responsibility and Environmental Management, Journal of Cultural Heritage Management and Sustainable Development, Journal of International Consumer Marketing, Sustainability and the European Journal of Applied Business Management. She has received several awards, including the Best Paper Award in Sustainable Marketing & Digital Perspectives and the Best Paper Award in Consumer Behaviour.

Edition details

• Publisher: Igi Global Scientific Publishing
• Publication date: 2026
• Language: English
• ISBN 13: 9798337372006
• Binding: Hardcover
• Number of pages: 450
• Editor: Mouloudj Kamel, Arantes Luzia