Navigating the Risks and Rewards of ChatGPT: Governance, Innovation, and Ethical Challenges - Softcover

Softcover

ISBN 13: 9798337308784

Publisher: Engineering Science Reference, 2025

Synopsis

The rapid rise of ChatGPT and large language models reveals new aspects of human-computer interaction, transforming industries, education, and communication. With its ability to generate text, ChatGPT presents both significant opportunities and complex challenges. It fuels innovation, enhances productivity, increases access to information, and enables new forms of creative expression. It also raises concerns around misinformation, data privacy, bias, and the ethical boundaries of AI autonomy. As these systems become more embedded in society, navigating their impacts requires thoughtful governance, ethical considerations, and a balanced approach that safeguards public trust while fostering responsible innovation. Navigating the Risks and Rewards of ChatGPT: Governance, Innovation, and Ethical Challenges investigates the balance between the benefits ChatGPT provides and the risks it presents. It examines the challenges associated with utilizing ChatGPT and presents solutions to make well-informed decisions by offering case studies and practical insights. This book covers topics such as ethics and law, influencer marketing, and educational technology, and is a useful resource for business owners, engineers, academicians, researchers, and data scientists.

About this title

About the Authors

Professor, Mittal School of Business, Lovely Professional University - (India)

Sumesh Dadwal is working as Sr Lecturer of Strategy at LSBU. He has 22 years of experience in teaching, academic research, eLearning, and educational quality management, associated with various UK universities such as the Northumbria University London, University of Glyndwr, UWL Birkbeck College, University of London, University of Plymouth, University of Falmouth, Ulster University, and the University of Roehampton, Bucks New University UK. He has previously worked as a Project engineer in Construction projects and a Quality annaliyt in the Supply chain. He has also been associated with QAA UK, the higher education quality assurance agency of the UK. Sumesh specializes in International Strategic Marketing, Innovation & technology in marketing, digital marketing, consumer behaviour, entrepreneurship, and business in Emerging markets, He is an active researcher undertaking analysis in the service sector, promotional strategies in the emerging markets, Augmented reality marketing and consumer behaviour. He has written various research papers, edited five ooks, written many book chapters in other edited books, and has led research activities at various levels. AREAS OF RESEARCH • Technology-Enabled Marketing To Connected Consumers. • Business Promotion Strategies In Emerging Markets • Augmented Reality • Digital & Social Media Marketing

Edition details

• Publisher: Engineering Science Reference
• Publication date: 2025
• Language: English
• ISBN 13: 9798337308784
• Binding: Paperback
• Number of pages: 352
• Editor: Mutum Dilip S., Kumar Pawan, Jhanji Hitesh, Dadwal S.S.