The Six Pillars of Sales Excellence: How World-Class Sales Organizations Grow Profit and Market Share Faster Than the Competition (The Six Pillars ... Strategies for Accelerating Revenue Growth) - Softcover

Book 2 of 2: The Six Pillars Series: Best-in-Class Strategies for Accelerating Revenue Growth

Ciranna, Robert J.

 
9798325674365: The Six Pillars of Sales Excellence: How World-Class Sales Organizations Grow Profit and Market Share Faster Than the Competition (The Six Pillars ... Strategies for Accelerating Revenue Growth)

Synopsis

Unlock the secrets behind the most successful sales organizations!

World-Class Sales Organizations (WCSOs) don’t just achieve results—they consistently outperform their competition in sales and market share growth. The Miller Heiman Group estimates less than 5% of sales organizations fall into this exclusive group. WCSOs consistently exceed sales goals by focusing on the continuous improvement of the many sales processes and proficiencies crucial to achieving exceptional results. Less adept sales organizations narrowly and sporadically focus their sales training exclusively on the selling process at the customer interface, which is only the tip of the iceberg. WCSOs focus their training on improving the other essential internal processes and proficiencies, or in other words, the 90% of the iceberg that lies below the surface.

This actionable playbook delves into the essential internal processes and proficiencies within The Six Pillars of Sales Excellence: Proactive Planning, People, Processes, Process Analysis, Continuous Improvement, and Profitable Growth. Unlike other books that only cover theory, this guide provides you with practical, step-by-step strategies to transform your sales approach.

Whether you’re just starting your sales journey, a seasoned professional looking to hone your skills, or a sales team leader, this book offers the tools and insights you need to drive exceptional results. Start implementing WCSO's proven practices and watch your sales goals become benchmarks of the past.

Take action now—embrace the path to excellence and join the elite!



Robert Ciranna has spent 35 years studying Sales Excellence/Sales Effectiveness. He has held various global sales leadership roles at Fortune 500 companies including Sherwin-Williams, Akzo Nobel, Parker, and Henkel, along with engineering roles at Ford Motor Co. He holds degrees from the University of Michigan and Miami of Ohio. In addition, he has executive development training in Sales Excellence from the Stephen M. Ross School of Business at the University of Michigan and the Eli Broad College of Business at Michigan State University.

In business books or sales management Sales Excellence can sometimes also be referred to as Sales Effectiveness or Sales Enablement.

"synopsis" may belong to another edition of this title.