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Choosing Our Futures: The Collected Essays of James A. Ogilvy, Volume 3: Essays on Scenario Planning - Softcover
Book 3 of 5: Choosing Our Futures: The Collected Essays of James A. Ogilvy
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The majority of the essays in this volume were written during Ogilvy’s involvement with Global Business Network. The volume is divided into four parts. The first part reproduces some of Ogilvy’s practical introductions to, and advice for, scenario planning. The second part addresses various philosophical issues pertaining to scenario planning. The third part contains interviews Ogilvy has given on the topic, which includes discussions of his own background in scenario planning. Finally, the fourth part includes two practical examples of scenario planning in action.
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Choosing Our Futures: The Collected Essays of James A. Ogilvy, Volume 3: Essays on Scenario Planning
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Choosing Our Futures
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Choosing Our Futures : The Collected Essays of James A. Ogilvy, Volume 3: Essays on Scenario Planning
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Taschenbuch. Condition: Neu. Neuware - The majority of the essays in this volume were written during Ogilvy's involvement with Global Business Network. The volume is divided into four parts. The first part reproduces some of Ogilvy's practical introductions to, and advice for, scenario planning. The second part addresses various philosophical issues pertaining to scenario planning. The third part contains interviews Ogilvy has given on the topic, which includes discussions of his own background in scenario planning. Finally, the fourth part includes two practical examples of scenario planning in action. Seller Inventory # 9798188963392
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Choosing Our Futures (Paperback)
Print on DemandSeller: CitiRetail, Stevenage, United Kingdom
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Paperback. Condition: new. Paperback. The majority of the essays in this volume were written during Ogilvy's involvement with Global Business Network. The volume is divided into four parts. The first part reproduces some of Ogilvy's practical introductions to, and advice for, scenario planning. The second part addresses various philosophical issues pertaining to scenario planning. The third part contains interviews Ogilvy has given on the topic, which includes discussions of his own background in scenario planning. Finally, the fourth part includes two practical examples of scenario planning in action. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. Seller Inventory # 9798188963392
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