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Synopsis
This original book provides a whole new way of looking at business problems and ideas. Dan Roam demonstrates how thinking with pictures can help you discover and develop new ideas, solve problems in unexpected ways, and dramatically improve your ability to share your insights with others. Used properly, a simple drawing on a humble napkin is more powerful than Excel or PowerPoint. It can help us crystallise ideas, think outside of the box, and communicate in a way that other people simply get. Drawing on 20 years of visual problem solving combined with recent discoveries in vision science, Roam shows us how to clarify a problem or sell an idea by visually breaking it down using a simple set of visualisation tools. His strategies take advantage of everyone's innate ability to look, see, imagine and show.
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About the Author
Dan Roam is the president of Digital Roam Inc., a consultancy firm that helps businesses solve complex problems. His clients include Google, eBay, HBO, and News Corp. He lectures around the world and lives in San Francisco.
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Back of the Napkin: Solving problems and selling ideas with pictures
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Marshall Cavendish International (Asia) Pte Ltd, Singapore, 2012
ISBN 10: 9814382248
ISBN 13: 9789814382243
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Back of the Napkin: Solving problems and selling ideas with pictures
Published by
Marshall Cavendish International (Asia) Pte Ltd, 2012
ISBN 10: 9814382248
ISBN 13: 9789814382243
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paperback. Condition: Good. Most items will be dispatched the same or the next working day. A copy that has been read but remains in clean condition. All of the pages are intact and the cover is intact and the spine may show signs of wear. The book may have minor markings which are not specifically mentioned. Seller Inventory # rev5583325667
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Back of the Napkin: Solving problems and selling ideas with pictures
Published by
Marshall Cavendish International (Asia) Pte Ltd, 2012
ISBN 10: 9814382248
ISBN 13: 9789814382243
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Seller: WeBuyBooks, Rossendale, LANCS, United Kingdom
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The Back of the Napkin : Solving Problems and Selling Ideas with Pictures
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Condition: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 56831215-20
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The Back of the Napkin : Solving Problems and Selling Ideas with Pictures
Seller: Better World Books Ltd, Dunfermline, United Kingdom
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Condition: Very Good. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 52131398-6
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