Items related to Asian Agribusiness Management: Case Studies In Growth,...

Asian Agribusiness Management: Case Studies In Growth, Marketing, And Upgrading Strategies - Hardcover

Ralph D Christy; Joselito C Bernardo; Aimée Hampel-Milagrosa; Fu Lin

 
9789813233133: Asian Agribusiness Management: Case Studies In Growth, Marketing, And Upgrading Strategies
Hardcover
ISBN 10: 9813233133 ISBN 13: 9789813233133
Publisher: World Scientific Publishing Company, 2018

Synopsis

This book of case studies is designed to provide useful information for instructional purposes and for those interested in the management of Asian agribusiness. This collected volume of case studies is organized around three major themes–growth, marketing, and upgrading strategies. Many of the cases herein were used in Advanced Agribusiness Workshops jointly organized by the Asian Productivity Organization and Cornell University held in Bangkok, Manila, and Bali. Through a case study-driven approach, this book offers an opportunity for students, policymakers, and business owners to consider the impact of key trends like value-addition, urbanization, the environment, regional integration, climate change, and technology on Asian agribusinesses.

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Publisher
World Scientific Publishing Company
Publication date
2018
Language
English
ISBN 10 
9813233133
ISBN 13 
9789813233133
Binding
Hardcover
Number of pages
260