Synopsis
With the development of economic globalisation, brand concept is the pursuit of each enterprise and packaging is the medium to build a product brand. Packaging design is no longer a mere craft. Instead it has become a complex cultural process, controlled by the buyers' demand for consumer experience and the general growing competition in product range. Therefore developing a new design or re-designing existing packaging today requires a clear strategic approach to ensure that value is added to the product and the corporate brand. Among the world commodity packaging design, there is romantic European packaging, exquisite Japanese packaging, American marketing packaging and Chinese packaging with typical characteristics of the east. 'New Packaging' presents the main trends of packaging design all over the world and displays new mainstream design concepts covering different types of packaging, including drink, food, beauty care, luxury goods and other goods. It will be an informative source for professionals.
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New Packaging: New Style, New Material, New Structure
Seller: Ammareal, Morangis, France
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Softcover. Condition: Très bon. Edition 2010. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Edition 2010. Ammareal gives back up to 15% of this item's net price to charity organizations. Seller Inventory # G-520-005
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New packaging - New style, new material, new structure
Seller: Hamelyn, Madrid, M, Spain
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Condition: Muy bueno. : Este libro explora las innovaciones en el diseño de empaques, abarcando nuevos estilos, materiales y estructuras. Dirigido a diseñadores y profesionales del embalaje, ofrece una visión de las últimas tendencias y técnicas en la industria. EAN: 9789812458339 Tipo: Libros Categoría: Arte y Cultura Título: New packaging - New style, new material, new structure Autor: Wang Shaoqiang Páginas: 262. Seller Inventory # Happ-2026-03-23-40a93e6f
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New Packaging: New Style, New Material, New Structure
Seller: Anybook.com, Lincoln, United Kingdom
Seller rating 5 out of 5 stars
Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1350grams, ISBN:9789812458339. Seller Inventory # 8848557
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New Packaging: New Style, New Material, New Structure
Seller: Anybook.com, Lincoln, United Kingdom
Seller rating 5 out of 5 stars
Condition: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. With usual stamps and markings, In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1300grams, ISBN:9789812458339. Seller Inventory # 9135230
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New Packaging: New Style, New Material, New Structure
Published by
Page One Pub 2010-10-01, 2010
ISBN 10: 9812458336
ISBN 13: 9789812458339
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Softcover
Seller: MULTI BOOK, Cerreto Laziale, RM, Italy
Seller rating 5 out of 5 stars
Condition: Nuovo (New). 9812458336 Nuovo (New) . Seller Inventory # 0000000022682