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Essentials Of Business Research: A Guide To Doing Your Research Project - Softcover

 
9789386062758: Essentials Of Business Research: A Guide To Doing Your Research Project

Synopsis

Reading books is a kind of enjoyment. Reading books is a good habit. We bring you a different kinds of books. You can carry this book where ever you want. It is easy to carry. It can be an ideal gift to yourself and to your loved ones. Care instruction keep away from fire.

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Review

This is a well written and presented book in which the author draws upon substantial experience and knowledge to assist students. Many books in the subject area do little to engage or motivate the student and very few mention the supervision process, in contrast this book successfully manages to provide a practical guide for both students and academic staff alike. (Professor Simon A. Burtonshaw-Gunn, Head of Division: Business, Leadership and Finance 2013-11-29)

I provide every student with a copy of Jonathan Wilson’s Essentials of Business Research. His interactive approach includes step-by-step processes, thorough explanations, and engaging content; contemporary case studies illustrate each topical chapter within this useful and understandable introductory guide. Once again, Jonathan Wilson has produced a research guide that business students will appreciate and use extensively as they begin or continue their adventures in research. (Bonnie J Bachman, Professor of Economics 2013-11-29)

About the Author

Dr Jonathan Wilson BA (Hons), PGCE, MA, MSc, DipM, FCIM, MPhil, PhD is Principal Lecturer and Head of Department of Marketing, Strategy and Enterprise at the Lord Ashcroft International Business School, Anglia Ruskin University, Cambridge. He is a Fellow of the Chartered Institute of Marketing and an experienced lecturer in research methods, and has supervised many undergraduate and postgraduate research projects.

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  • PublisherSage Pubns Pvt Ltd
  • Publication date2017
  • ISBN 10 9386062755
  • ISBN 13 9789386062758
  • BindingPaperback
  • LanguageEnglish
  • Edition number2
  • Number of pages376

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