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Research Methods for Business: A Skill Building Approach
Seller: Vedams eBooks (P) Ltd, New Delhi, India
Seller rating 4 out of 5 stars
figs (illustrator). Contents Preface 1 Introduction to business research methodology 2 Defining the research problem 3 Research design techniques 4 Fundamentals of sampling 5 Sampling design basics 6 Measurement and scaling techniques implications and applications 7 Data col 430 pp. Seller Inventory # 81746