Applied Strategic Management: Distinctive Positioning is the Key to Success - Softcover

Saxena, Sanjay

 
9789356212480: Applied Strategic Management: Distinctive Positioning is the Key to Success
Softcover
ISBN 10: 9356212481 ISBN 13: 9789356212480
Publisher: Orangebooks Publication, 2022

Synopsis

An appropriate strategy helps organizations overcome their weaknesses, utilize their key strengths, create a profitable strategic position in the market, and provide a competitive advantage over rivals. Today, business organizations are struggling to sustain their business and profits in the highly competitive business environment. The basic reason behind this struggle is the lack of strategic intent. This book is applied in nature as each theory is supported by cases and live examples. All business students, professionals, entrepreneurs, and start-up owners would be able to apply the gained knowledge to their businesses which will generate grand success.

"synopsis" may belong to another edition of this title.

Publisher
Orangebooks Publication
Publication date
2022
Language
English
ISBN 10 
9356212481
ISBN 13 
9789356212480
Binding
Paperback
Number of pages
214