Synopsis
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About the Author
Lidewij Edelkoort is one of the world's most famous trend forecasters. As an intuitive thinker who travels the world studying the evolution of socio-cultural trends before sharing this information with her clients in industries as diverse as fashion, textiles, interiors, cars, cosmetics, retail and food. Under her Paris-based company Trend Union, Edelkoort creates trend books two or more years ahead that are tools used by strategists, designers and marketeers at international brands.
From the Back Cover
A visual overview of the concept of Pop-Up in architecture, design and art.
The Pop-up generation is the youngest generation of designers who easily shift between the 2nd and 3rd dimension, between acting in the physical and the virtual world, they love transitions and constant change so their manifestations and designs are often temporary. They pop-up and then vanish again.
Edited by the trend forecaster and visionary opinion leader Lideweij Edelkoort.
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The Pop-Up Generation: Design Between Dimensions
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