Blitzcaling: La Guia Para Escalar Empresas Rapidamente / The Guide to Scaling Businesses Quickly - Softcover

Hoffman, Reid

Softcover

ISBN 10: 8416997519 ISBN 13: 9788416997510

Publisher: Urano, 2021

Synopsis

What entrepreneur or founder doesn't aspire to build the next Amazon, Facebook, or Airbnb? Yet those who actually manage to do so are exceedingly rare. So what separates the startups that get disrupted and disappear from the ones who grow to become global giants? The secret is blitzscaling: a set of techniques for scaling up at a dizzying pace that blows competitors out of the water. The objective of Blitzscaling is not to go from zero to one, but from one to one billion -as quickly as possible. When growing at a breakneck pace, getting to next level requires very different strategies from those that got you to where you are today. In a book inspired by their popular class at Stanford Business School, Hoffman and Yeh reveal how to navigate the necessary shifts and weather the unique challenges that arise at each stage of a company's life cycle, such as: how to design business models for igniting and sustaining relentless growth; strategies for hiring and managing; how the role of the founder and company culture must evolve as the business matures, and more. Whether your business has ten employees or ten thousand, Blitzscaling is the essential playbook for winning in a world where speed is the only competitive advantage that matters.

Edition details

• Publisher: Urano
• Publication date: 2021
• Language: Spanish
• ISBN 10: 8416997519
• ISBN 13: 9788416997510
• Binding: Paperback
• Number of pages: 320