Book
"synopsis" may belong to another edition of this title.
Seller: Vedams eBooks (P) Ltd, New Delhi, India
Hardcover. Condition: New. The book that speaks about the customers response behavior while roaming and transacting in typical shopping malls in Kolkata, one of the biggest cities of India. Cutting across the slices of urban and rural customers, they have disposed of some similarity within in responding to selling-stimuli, while they have displayed unique response style based on whether they are hailing from rural or urban background. The multivariate analytical techniques have splendidy vindicates and visualizes the networking natures of relation as well as interaction amongst and between the predicted and predictor variables, behaving functionally in a typical social ecology of marketing. A book that offers an empirical discourse on present day marketing strategy and customer analysis. Seller Inventory # 138556
Seller: Biblios, Frankfurt am main, HESSE, Germany
Condition: New. Seller Inventory # 18378034243
Seller: Books in my Basket, New Delhi, India
Hardcover. Condition: New. ISBN:9788194252580. Seller Inventory # 2418216