Items related to Catching Lightning in a Bottle: How Merrill Lynch Revolution...
Synopsis
BRAND NEW, perfect condition.
"synopsis" may belong to another edition of this title.
Review
what a page–turner (Here is the City, October 2014)
"I thoroughly enjoyed reading Catching Lightning in a Bottle" (Business Money, November 2014)
From the Back Cover
ADVANCE PRAISE FOR CATCHING LIGHTNING IN A BOTTLE
Win Smith, son of a founder of Merrill Lynch, has written an accurate story of the rise and fall of America s preeminent brokerage firm. No novel could be as captivating, no characters as rich and fascinating as those who fill the pages of this remarkable book. Merrill, one of the few financial institutions with a soul, thrived and flourished because of strong and principled management. The firm s demise, according to Smith (who holds back nothing), resulted from flawed management. A great study of the dark side of economic Darwinism.
ARTHUR LEVITT, Former Chairman, U.S. Securities and Exchange Commission
Catching Lightning in a Bottle is a timely history combined with intrigue and passion. It provides an accurate view of how our firm, Merrill Lynch, grew to prominence through a total commitment to clients and how losing sight of these principles led to the wounding of one of the world???s greatest global franchises. This is a must–read for every executive in order to avoid these mistakes in the future. Now that our time–honored, principled approach to serving our customers has been restored, we are all thrilled to be part of BOA/MER.
DANIEL P. TULLY, Chairman Emeritus, Merrill Lynch & Co., Inc.
This is a powerful and important story of what made a great institution and what brought it down, including some untold intrigue about the final years of Merrill Lynch. It is written by a man who knew it well and stood by his Principles.
JOSH WESTON, Honorary Chairman, Automatic Data Processing, Inc.
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