Marketing Management: An Emerging Perspective - Softcover

R. S. Tomar

 
9788124116920: Marketing Management: An Emerging Perspective

Synopsis

The book substantially contributes to the mainstream of knowledge on the different areas of marketing which attends to almost all the vital facts of the emerging trends with clarity and perspicacity. The marketing managers, Faculty, the students of M.BA, M.Com, B.BA and other professional course would find the book useful in many ways.

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About the Author

Ramavtar Singh Tomar is an Asst. Professor with the Vikram Institute of Management, Gwalior. He is also an active member of several academic and professional boards, councils and committees.

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