Language:Chinese.paperback.Pub Date:2024-06.publisher:Sichuan University Press.description:Paperback. Pub Date: 2024-06 Pages: 188 Publisher: Sichuan University Press This book is based on the background of live e-commerce. with the anchor attraction effect as the main research line. It conducts research from 8 chapters. aiming to explore
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Seller: liu xing, Nanjing, JS, China
paperback. Condition: New. Language:Chinese.Paperback. Pub Date: 2024-06 Pages: 188 Publisher: Sichuan University Press This book is based on the background of live e-commerce. with the anchor attraction effect as the main research line. It conducts research from 8 chapters. aiming to explore the following questions: What are the influencing factors of attraction effect in live broadcast? What is the mediating mechanism of these factors affecting attraction effect? How to predict attraction effect based on live broadca. Seller Inventory # DS056658