Media competitiveness: Path Selection of Chinese characteristics a market-based concepts. assumptions and methods(Chinese Edition) - Softcover

Softcover

ISBN 10: 7516108510 ISBN 13: 9787516108512

Synopsis

Paperback. Pub Date: 2012. Pages: 316 Language: Chinese in Publisher: China Social Sciences Press Media competitiveness: choose the path of Chinese characteristics A market-based concepts. assumptions and methods a market-based perspective. development system to study the competitiveness of China's media journalism works. China. as a developing country representatives. media competitiveness build undoubtedly has some exemplary significance Media competitiveness of Chinese characteristics to build the path selection is worth every media person thinking. In modern society. the media has a pivotal position. the strength of the media competitiveness directly affects the social. political. economic. cultural. and national. ethnic nerve. Media competitiveness. in a sense. has become a symbol of national strength. How to build a strong media competitiveness is a vital part of today...

Edition details

• Language: Chinese
• ISBN 10: 7516108510
• ISBN 13: 9787516108512
• Binding: Paperback