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Reputation Crisis Management: Based on the control of resources. dedicated investment research and industrial chain(Chinese Edition) - Softcover

 
9787509628935: Reputation Crisis Management: Based on the control of resources. dedicated investment research and industrial chain(Chinese Edition)

Synopsis

Language:Chinese.Pub Date: 2014-06-01 Pages: 307 Publisher: Economic Management Press reputation crisis has become a major source of business survival crisis erupted under the age of transparency. Why business continuity will occur periodically. systemic reputation crisis? Specific investment companies for access to resources and control over the conduct of whether an impact on the formation of reputation? How to achieve effective governance reputation crisis in the resource constraints inhibiting impulses and industrial competitiveness during this game? Explain these issues need to face the survival and development of enterprises and reputation mechanisms play a role in the basic premise that the ecological bottom line. Within the framework of classical economics. the role of ecological constraints bottom line is not obvious. even abstract out. When companies are taking eco...

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