Items related to Consumer Behavior (3rd Edition) (Thirteenth Five-Year...

Consumer Behavior (3rd Edition) (Thirteenth Five-Year Planning Textbook for General Higher Education Economics and Management Majors)(Chinese Edition) - Softcover

CAO XU PING , ZHANG LI YUAN , TANG JUAN , HUANG XIANG MENG

 
9787302557227: Consumer Behavior (3rd Edition) (Thirteenth Five-Year Planning Textbook for General Higher Education Economics and Management Majors)(Chinese Edition)

Synopsis

Language:Chinese.paperback.Pub Date:2020-08-01.publisher:Tsinghua University Press.description:Paperback. Pub Date: 2020-08-01 Pages: 276 Publisher: Tsinghua University Press consumer behavior research is occupying an increasingly important core position in the marketing theory system.?Consumer Behavior (3rd Edition) extensively draws on the l

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