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Synopsis
Language:Chinese.Pub Date: 2014-08-01 Pages: 252 Publisher: Tsinghua University Press book from the practical needs of modern business management point of view. in accordance with the needs of higher vocational education. a comprehensive and systematic exposition of the principles of modern enterprise management. thinking. functions. methods and applications. The principles of business management and content management together organically. so that the book is innovative. rigorous theory. methods and practical. moderate difficulty. more fully reflects the new development of contemporary business management. The main contents of this book include: understanding business. functional management. strategic management. marketing management. production and operations management. quality management. material management. human resource management. information management and so on. T...
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Modern enterprise management projects Tutorial(Chinese Edition)
Published by
Tsinghua University Press, 2014
ISBN 10: 7302371768
ISBN 13: 9787302371762
New
paperback
Seller: liu xing, Nanjing, JS, China
Seller rating 5 out of 5 stars
paperback. Condition: New. Language:Chinese.Pub Date: 2014-08-01 Pages: 252 Publisher: Tsinghua University Press book from the practical needs of modern business management point of view. in accordance with the needs of higher vocational education. a comprehensive and systematic exposition of the principles of modern enterprise management. thinking. functions. methods and applications. The principles of business management and content management together organically. so that the book is innovative. rigorous theory. met. Seller Inventory # BZ031336