Synopsis
《高等学校电子商务专业规划教材：电子政务与电子商务》介绍电子政务与电子商务的基本概念、发展阶段、基本模式、技术基础、建设与管理、相关法律以及二者之间的关系。对于电子政务，详细介绍了电子政务与政府创新之间的关系，阐述电子政务支持下的政务流程优化与重组模式，重点介绍政府内部的电子化办公系统和政府外部的电子服务系统；对于电子商务，重点介绍电子商务与网络营销、网上支付和物流之间的关系，以及它们在电子商务活动中的作用。《高等学校电子商务专业规划教材：电子政务与电子商务》既可以作为高等院校电子商务、信息管理与信息系统、公共事业管理、劳动与社会保障、工商管理等相关专业的教材，也可供从事电子政务与电子商务研究的工作人员参考。《高等学校电子商务专业规划教材：电子政务与电子商务》特色：《高等学校电子商务专业规划教材：电子政务与电子商务》坚持电子政务和电子商务两条主线，并使其有机结合，注重二者之间的关系对比。《高等学校电子商务专业规划教材：电子政务与电子商务》分为四个部分，电子政务和电子商务概述（基本概念、发展情况、基本模式、技术基础）；电子政务（电子政务与政府创新、政府内部公务处理、政府外部公共服务）；电子商务（网络营销、网上支付、电子商务物流）；电子政务和电子商务的环境（系统建设与管理、相关的法律）。《高等学校电子商务专业规划教材：电子政务与电子商务》力求内容新颖、系统全面、强调案例教学的重要性，注重理论与实践相结合，内容翔实具体，表现形式多样，可读性强。《高等学校电子商务专业规划教材：电子政务与电子商务》既可以作为高等院校电子商务、信息管理与信息系统、公共事业管理、劳动与社会保障、工商管理等相关专业的教材，也可供从事电子政务与电子商务研究的工作人员参考。3．条码技术的特点条码作为一种图形识别技术与其他技术相比有如下特点。（1）简单。条码符号制作容易，扫描操作简单易行。（2）信息采集速度快。普通计算机键盘录入速度是200字符／分钟，而利用条码扫描的录入信息的速度是键盘录入的20倍。（3）采集信息量大。利用条码扫描，依次可以采集几十位字符的信息，而且可以通过选择不同码制的条码增加字符密度，使采集的信息量成倍增加。（4）可靠性强。键盘录入数据，误码率为三百分之一，利用光学字符识别技术，误码率约为万分之一。而采用条码扫描录入方式，误码率仅为百万分之一，首读率可达98%以上。（5）使用灵活。条码符号作为一种识别手段可以单独使用，也可以和有关设备组成识别系统实现自动化识别，还可以和其他控制设备联系起来实现整个系统的自动化管理。同时，在没有自动识别设备时，也可以实现手工键盘输入。（6）自由度大。识别装置与条码标签相对位置的自由度要比光学字符识别（OCR）大得多。（7）设备结构简单、成本低。条码符号识别设备的结构简单，容易操作，无须专门训练。与其他自动化技术相比，推广应用条码技术所需费用较低。4．条码技术在物流信息系统中的应用条码技术是在计算机的应用实践中产生和发展起来的一种自动识别技术。它是为实现对信息的自动扫描而设计的，是一种实现快速、准确而可靠的采集数据的有效手段。条码技术的应用解决了数据录入和数据采集的“瓶颈”问题，为现代物流及供应链管理提
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Higher professional e-commerce planning materials: e-government and e-commerce(Chinese Edition)
ISBN 10: 7302285624
ISBN 13: 9787302285625
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Seller: liu xing, Nanjing, JS, China
Seller rating 5 out of 5 stars
paperback. Condition: New. Ship out in 2 business day, And Fast shipping, Free Tracking number will be provided after the shipment.Paperback. Pub Date: December 2012 Pages: 290 Language: English Publisher: Tsinghua University Press colleges e-commerce professional planning materials: e-government and e-commerce describes the basic concepts of e-government and e-commerce. stage of development. the basic mode technology base. construction and management. legal. and between the two. For e-government. described in detail the relationship between e-government and government innovation of e-government support the government process optimization and reorganization mode. highlight the Government's internal electronic office systems and outside government e-services system; For e-commerce . focusing on e-commerce and online marketing. the relationship between the online payment and logistics. as well as their role in e-commerce activities. University e-commerce professional planning materials: e-government and e-commerce either as institutions of higher learning e-commerce. information management and information systems. management of public utilities. labor and social security. business administration and other related professional materials are also available staff engaged in e-government and e-commerce reference. Contents: Chapter 1 Overview of e-government and e-commerce 1.1 the concept of e-government and e-commerce concept of e-government 1.1.1 1.1.2 the concept of e-commerce 1.2 E-government course of development of e-government development 1.2.1 1.2.2 China 1.3 e-commerce development status quo of the 1.3.1 development of electronic commerce in the development of e-government 1.3.2 of the main problems in the development of e-commerce e-commerce trends 1.3.3 1.4 Summary of key concepts of e-government and e-business relationship in this chapter Questions Case Study - Guangdong Foshan: human scene. Chapter 2. e-government and e-commerce technology base 2.1 network technology base 2.1.1 computer network to provide the best service to show the public network structure 2.1 Overview 2.1.2 E-government .3 e-commerce network environment 2.2 e-government and e-commerce website platform 2.2.1 System Architecture 2.2.2 site hardware and software the 2.2.3 system development technology 2.3 e-government and e-commerce security 2.3.1 e-government and e-commerce security basic concepts 2.4.2 Overview 2.3.2 e-government and e-commerce security technology 2.4-government intelligence and business intelligence 2.4.1 Administrative intelligence and business intelligence-government intelligence and business intelligence technologies 2.4.3 Administrative intelligent application framework 2.4.4 Business Intelligence the basic structure of the the application framework 2.4.5 Administrative intelligence and business intelligence comparison key concepts of Chapter Summary Questions Case Analysis Chapter 3 - Central Government portal network system of e-government and e-commerce mode 3.1 E-government 3.1.1 E-government the overall structure of 3.1.2 e-government the administrative structure 3.1.3 e-government system structure 3.2 e-government mode 3.2.1 g2e - the government e-government for civil servants 3.2.2 G2G - government to government e-government 3.2 In .3 G2b - the general framework of the Government of the e-government 3.2.4.G2C - Government 3.3.1 E-commerce e-commerce framework of public e-government 3.3 3.3.2 application framework for e-commerce 3.4 E-commerce classification and pattern classification of e-commerce 3.4.1 3.4.2 B2C - business to consumer e-commerce 3.4.3 B2B - business to business e-commerce 3.4.4 C2C - consumer to consumer e-commerce in this chapter Summary . Chapter 6 Chapter 5 Chapter 4 e-government and government innovation official management and public service electronic e-commerce payment e-commerce and the Internet and network marketing Chapter 7 Chapter 8 of e-commerce and logistics Chapter 9 e-government and Chapter 10 of the e-commerce. Seller Inventory # NG026251