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Marketing Channel Management (Third Edition)(Chinese Edition)
ISBN 10: 7301298609
ISBN 13: 9787301298602
New
paperback
Seller: liu xing, Nanjing, JS, China
Seller rating 5 out of 5 stars
paperback. Condition: New. Language:Chinese.Paperback. Pub Date: 2018-09-01 Pages: 388 Publisher: Peking University Press Marketing Channel Management (Second Edition) was selected as the Twelfth Five-Year national planning textbook. Since its publication in 2012. it has been printed 8 times. with a cumulative sales of nearly 30.000 copies. and has won numerous awards in advanced textbooks. This book introduces the basic concepts and basic theories of marketing channels. discusses marketing. Seller Inventory # NK010509