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Language:Chinese.No Binding.Pub Date:2009-3-1.publisher:Peking University Press Pub. Date :2009-03.description:Pages Number: 364 Publisher: Peking University Press Pub. Date :2009-03. In content development. according to economic globalization development trends and changes in media technology advances also made to enrich and adjust accordingly. All chapters
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Advertising Tutorial(Chinese Edition)
Published by
Peking University Press Pub. Date :2009-03, 2009
ISBN 10: 7301145411
ISBN 13: 9787301145418
New
paperback
Seller: liu xing, Nanjing, JS, China
Seller rating 5 out of 5 stars
paperback. Condition: New. Language:Chinese.Pages Number: 364 Publisher: Peking University Press Pub. Date :2009-03. In content development. according to economic globalization development trends and changes in media technology advances also made to enrich and adjust accordingly. All chapters of the book again for the screening and validation. an increase of foreign advertising in the development process (Chapter II). the generation of creative advertising techniques (Chapter V). and media strategy new media use (Chapt. Seller Inventory # J13490